Nudge
Public documentation

Nudge docs

Find setup and operating guidance for Nudge, including widget configuration, billing, troubleshooting, and legal resources.

7 sections found

Getting started guide

Install Nudge, connect your store, and verify the assistant is live in your theme.

  • Install Nudge from the Shopify App Store and approve required scopes.
  • Open the onboarding wizard in Shopify Admin and complete the four setup steps.
  • Enable the Nudge app embed in your active theme and save changes.
  • Send a test message from your storefront to confirm product search and cart actions work.
  • Review analytics after first conversations to verify tracking is active.

Implementation checklist

  • Store installed and active
  • Widget visible on desktop and mobile
  • First conversation completed
  • Analytics dashboard receiving data
installonboardingshopify apptheme app extensionsetupgo live

Widget configuration

Configure colours, widget position, and welcome copy so Nudge matches your brand.

  • Use the Widget Settings screen to choose your primary colour and panel position.
  • Set a concise welcome message that explains the assistant can help with products and cart actions.
  • Use the built-in preview to check contrast and readability before publishing.
  • If you run experiments, prefer one variable change at a time for cleaner analysis.

Implementation checklist

  • Colour contrast passes accessibility checks
  • Widget placement avoids overlap with other fixed UI
  • Welcome message reflects your store voice
appearancecolourpositionwelcome messagebrandingpreview

Assistant personality setup

Tune the assistant tone and behavioural guidance for your brand voice and support style.

  • Choose the baseline tone that best matches your brand: friendly, professional, or concise.
  • Add store context such as shipping expectations, return policy summaries, and current promotions.
  • Avoid highly prescriptive scripts; short policy guardrails produce more natural conversations.
  • Re-test personality settings whenever major campaigns or seasonal messaging changes.

Implementation checklist

  • Tone setting selected
  • Policy and promotion context reviewed
  • Sample prompts validated by your team
tonepersonalitybrand voicepromptconversation style

Billing and usage

Understand subscription charges, usage-based billing, and key spend controls.

  • Nudge bills through Shopify's Billing API with subscription and usage components in USD.
  • For merchants billed in other currencies, Shopify handles invoice conversion and the admin dashboard shows localised approximate equivalents.
  • Usage records are created on completed sessions and reconcile through Shopify billing cycles.
  • Cost controls include plan session caps and automatic guardrails when spend approaches limits.
  • Use the analytics dashboard to track assisted revenue, conversion rate, and ROI.

Implementation checklist

  • Plan tier confirmed
  • Usage cap behaviour reviewed
  • ROI metrics checked weekly
pricingusage recordsshopify billingcost controlsroiplans

FAQ

Quick answers to common setup, privacy, and storefront behaviour questions.

  • Does Nudge replace Shopify checkout? No, checkout always remains on Shopify hosted checkout pages.
  • How long are chats stored? Conversation data is retained for up to 24 hours, then deleted.
  • Does the assistant support multiple languages? Yes, the assistant handles multilingual customer conversations natively.
  • Can I run A/B tests? Yes, Nudge supports experiments for placement, welcome message, and personality tone.
frequently asked questionsprivacylanguagesmobilecheckoutattribution

Troubleshooting

Diagnose common issues with widget visibility, API responses, and checkout attribution.

  • If the widget is missing, verify the app embed is enabled in the published theme.
  • If responses fail, check store status in admin and confirm Storefront API access token validity.
  • If add-to-cart fails, inspect variant availability and ensure products are purchasable on the Online Store channel.
  • If conversions are missing, confirm order webhooks are installed and cart attribution keys are present.

Implementation checklist

  • Theme app embed is active
  • Storefront token is valid
  • Webhook delivery status is healthy
debuggingwidget not showingapi errorsrate limitscheckout trackingsupport

Merchant privacy policy update guidance

Template guidance for updating your store privacy policy when enabling an AI shopping assistant.

  • State that your storefront uses an AI shopping assistant to process customer messages.
  • Disclose that conversation data may be processed by sub-processors for response generation and hosting.
  • Explain retention clearly: conversations are short-lived and deleted on a rolling 24-hour basis.
  • Note that a strictly necessary session cookie is used to maintain conversation continuity.
  • Link your policy to Nudge privacy resources so customers can review processor and retention details.

Implementation checklist

  • Privacy policy includes AI assistant disclosure
  • Cookie disclosure includes session cookie purpose
  • Store contact channel for privacy requests is published
merchant privacy policypolicy updatesdisclosurecookie consentai assistant